Lending Articles

Developing A New Growth Channel Through Point Of Sale Financing

Developing A New Growth Channel Through Point Of Sale Financing

Published in Lending, Retail Lending

In 2015 we have continued to see positive loan growth in many areas. That said, we all know that loan growth can be heavily tied to, among other things, economic, regional, and seasonal factors that aren’t always in our control. Because of this, many credit unions have identified the need to diversify their portfolios, seek…

Are You Treating Every Member Fairly?

Are You Treating Every Member Fairly?

There has been a lot of discussion over the last couple of years among credit unions related to fair lending and disparate impact.  Beyond the debate over who has regulatory power over who, and whether the testing procedures are even accurate, many credit union lenders believe that they would be safe in the event their…

A Real “Blue Ocean” Lending Opportunity for Credit Unions:  Point of Sale Financing

A Real “Blue Ocean” Lending Opportunity for Credit Unions: Point of Sale Financing

Published in Lending, Retail Lending

During the recent Drive ’15 Conference for credit unions, George Hofheimer, Filene Research Institute’s Chief Knowledge Officer, unveiled to attendees exciting new research findings from Filene and CU Direct on point-of-sale financing (POSF).  (POSF is defined as providing financing at the point of sale for large consumer purchases.)  The research examines loan growth opportunities for…

Leveraging Technology to Better Serve Members and Increase Loans

Leveraging Technology to Better Serve Members and Increase Loans

Credit unions can increase loan growth 27% by doing one simple thing; increase system decisions on loan applications.  In a recent study of credit union indirect application data from 2014, CU Direct was able to determine that auto-approved loan applications are 11% more likely to fund than applications approved manually.  When one considers that about…

Keys to Upping the Ante on the Competition Revealed at “Drive”

Keys to Upping the Ante on the Competition Revealed at “Drive”

To gain an upper-hand in today’s ultra-competitive lending marketplace, credit unions need to embrace (and implement) new strategies and solutions that effectively engage members and improve loyalty, drive member loans, better manage risk, and ultimately grow portfolios. At CU Direct’s recent Drive ’15 Conference, credit unions had an opportunity to discover how to “up the…

Start Showing Me You’re Different!

Start Showing Me You’re Different!

The one thing that differentiates us as credit unions, we have something no one else in our industry has: a membership base. Everyone loves to be part of a club. But what are we doing to differentiate the experience we provide to our loyal membership base? Stop telling me you’re different. Take a few minutes…

Strategies For Success in Today’s Competitive Lending Marketplace — the Focus of Drive ’15 Conference

Strategies For Success in Today’s Competitive Lending Marketplace — the Focus of Drive ’15 Conference

How can credit unions better compete against banks and other financial institutions in an increasingly competitive lending landscape? Engaging members more effectively — and more often, improving member loyalty, and capturing more member loans, are all vital aspects of gaining an edge in today’s marketplace. Problem is, where do you go to get the expert…

Finding the Bright Spots & Creating More of Them

Finding the Bright Spots & Creating More of Them

In their book, Switch: How to Change Things When Change is Hard, Chip and Dan Heath introduce readers to the story of Jerry Sternin.  Sternin, who works for Save the Children, was sent to Vietnam in 1990 to open a new office and given six months to make a difference in the nutritional health of…

Achieving Sustainable Loan Growth — Part 2: Addressing Inefficiencies

Achieving Sustainable Loan Growth — Part 2: Addressing Inefficiencies

Published in Lending

(This is part 2 in a series. Read Part 1.) I have the opportunity to meet with many credit unions in my travels.  Here’s my not-so-stunning finding: some credit unions are pretty inefficient.  But why am I talking about inefficiency in an article on sustainable loan growth?  Here’s how I see it.  Sustainable loan growth…

Retail & Medical Financing an Untapped Opportunity for Credit Unions

Retail & Medical Financing an Untapped Opportunity for Credit Unions

Published in Lending, Retail Lending

With unemployment beginning to ease and retail spending up, 2015 promises a growing economy and continued lending growth that could benefit credit unions. Though some forecasts indicate motor vehicle sales and loans may slow slightly in 2015 compared to 2014, Kiplinger believes they will maintain a steady rate, about the “average for annual auto sales…