Building for the Future

Building for the Future

When my brother and I were kids, we liked to build things. We built forts, ramps and anything else we could fashion out of scrap wood.  Typically, our projects served a specific function, to ward off rival “street gangs” of preteens from another block, to propel our dirt bikes into the air, or whatever else…

The Brexit Effect on Credit Unions

The Brexit Effect on Credit Unions

Published in Community, Lending

It has been over 240 years since Paul Revere rode to Lexington, Massachusetts and shouted one of the most infamous sayings, “The British are coming! Though his ride is well-noted in the history books, it was the words heard around the world “The British are leaving” that have many wondering who’s next. Historic to say…

Strength in Numbers:  Credit Unions Continue to Make Their Mark in the Auto Lending Arena

Strength in Numbers: Credit Unions Continue to Make Their Mark in the Auto Lending Arena

Published in Auto Lending

Credit unions continue to show their strength in the auto lending marketplace in 2016. With new car sales up 3%, 2016 is looking much like 2015 — a record year for the auto industry (with 17.5 million new vehicles sold) — with about 17.7 million projected new auto sales units by years end. Credit unions…

Getting the Most Out of Your Decision Engine Technology

Getting the Most Out of Your Decision Engine Technology

May is an awkward month. It’s as if it is not sure exactly what it wants to be.  Some days in May are more like April; some are more like June.  Perhaps that is where we got the word “May”-be?  But, one thing that is certain about May is that it is the month of…

Ready or Not, Here Comes CECL

Ready or Not, Here Comes CECL

We’ve all heard it before, “Don’t put off until tomorrow, what you can do today.” This is easier said than done. It seems, more often than not, completing a presentation for our boss, and dare I say even filing our taxes, can easily become an afterthought. With the idea that we have days, months, and…

Understanding SMarketing — 3 steps to Sales & Marketing Alignment

Understanding SMarketing — 3 steps to Sales & Marketing Alignment

Have you ever heard the term SMarketing? I coined the term in 2007 with Mike Volpe, Chief Marketing Officer of HubSpot, when we moved from traditional sales and marketing to a combined mission, vision & results oriented team. I just smooshed sales & marketing together. It was funny then. It is crucial now. Over the…

The Importance of Random Facts

The Importance of Random Facts

Recently, I was in a conversation with a colleague where I described myself as an “Encyclopedia of Useless Random Facts.” For whatever reason, what is seemingly trivial information to others is often of interest to me.  Take for example that a higher percentage of U.S. presidents were left handed than the general population.  I’m sure…

How Can CUs Discover New Strategies to Gain a Competitive Edge?  Join Us at Drive ’16.

How Can CUs Discover New Strategies to Gain a Competitive Edge? Join Us at Drive ’16.

What are the real keys to credit unions advancing their marketplace success against banks and other financial institutions in today’s lending environment? The lending marketplace continues to see competition ramp up, and those financial institutions that incorporate cutting-edge strategies to better engage members, improve member loyalty, capture more loans, and improve loan portfolio performance have…

How to Use Legos to Help Build Your Financial Digital Marketing and Sales Engine

How to Use Legos to Help Build Your Financial Digital Marketing and Sales Engine

As a child, I would sit for hours on the floor with a freshly emptied box of Legos. Sometimes, I would start by sorting out all the pieces and flipping through the instruction manual to gain an understanding of the plans and steps I was going to take. Other times, I would take more of a…

Why Are You Here?

Why Are You Here?

The simple story that’s missing from your website…why are you here? Not metaphysically. But, why is your business located in THIS city? Why have you chosen to build your business in THIS town? Your “About Us” Page I am willing to bet that the most under-served and un-interesting page on your website is your credit…