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The 2018 Awards for Best Practices in Lending

Each year, CU Direct honors the credit unions who have demonstrated an above-and-beyond level of excellence in Lending Best Practices.

These credit unions contribute to our industry by elevating lending innovation, developing the indirect or direct lending business, and/or excelling in engagement with local auto dealerships.

You just may be one of these credit unions! If so, we welcome and encourage you to enter for recognition as a 2018 Award Winner for Best Practices in Lending. All winners will be honored at our DRIVE ’18 Lending and Technology conference.

The 2018 Best Practices Categories

  • Excellence in Dealer Engagement
  • Excellence in Indirect Lending
  • Excellence in Direct Lending
  • Innovation in Lending

How to Enter

  1. Enter your information on the brief form to the right of this page. Then download the APPLICATION ENTRY FORM. You will be contacted by CU Direct with additional information for the award category you’d like to apply for.
  2. On the Application Entry Form, please detail the programs, strategies, and tactics your credit union has implemented in your category during the last 12 months (2017).
  3. Submit the detailed Application Entry Form by February 28, 2018. A CU Direct selection committee will review all submissions from each category and winners will be selected the week of March 12, 2018.

For more information, please email

What 2018 Winners Receive

  • National exposure and recognition as one of the Best in the Credit Union Industry
  • Invitation to attend DRIVE '18 as a guest, compliments of CU Direct
  • An opportunity to speak at DRIVE '18, and share your insight and advice on best practices
  • A complimentary custom-created video promoting your credit union
  • Acknowledgment in a CU Direct press release and in a CU Direct feature article
  • Awards presented at DRIVE '18

Last Year's Winners

CREDIT UNION OF COLORADO for Business Development
OREGON COMMUNITY CREDIT UNION for Excellence in Indirect Lending
TUCSON FEDERAL CREDIT UNION for Excellence in Direct Lending
BETHPAGE for Marketing AutoSMART to Members

Gaylord Texan Resort
1501 Gaylord Trail
Grapevine, Texas 76051

Event Information
For general event information,
please email

Media/Press Information
For media information on CU Direct or this event,
please contact Bill Meyer at