Executive Profiles

Tony Boutelle

Tony Boutelle

President and CEO

Tony Boutelle is the president and chief executive officer of CU Direct. Tony has over 30 years of credit union industry experience, beginning his career at the Colorado Credit Union League in 1985. He continued his career at the California Credit Union League in the beginning of 1987 and moved to CUNA Mutual Group in 1991 where he held executive positions at both companies. He returned to the California Credit Union League in 1994 to start CU Direct Corporation. He has built the network to include 1,000 credit unions that represent 45 million members and over 13,000 auto dealers.

Under Tony’s leadership, the company has grown into the nation’s leading lending and automotive solutions provider for credit unions. Tony has successfully expanded the organization to include products such as Lending 360 (Loan Origination System), CUDL (Lending Portal), OnSpot Financing (Retail Loans), Lending Insights (Loan Analytics) and comprehensive auto buying programs. In 2016, CU Direct helped credit unions fund over $30 billion in new loans and over $200 billion since inception.

Tony graduated from the University of Wisconsin-Madison with a Bachelor’s of Business Administration.