AutoSMART

The Nation's Largest Auto Shopping Site for Credit Unions

Want to amplify the exposure of your dealership? Extend the reach of your vehicle inventory? Capture more market share and sell more cars? Look no further than CUDL AutoSMART.

As the nation's largest auto shopping site for credit union members, CUDL AutoSMART serves nearly 1,000 credit unions, and gives dealers access to more than 40 million buyers.

And these aren't just members researching vehicles, they're in-market buyers, ready to get their next car. In fact, CUDL credit unions are the #3 lender in the country. When we say there's an opportunity to get in front of these members, we mean it.

3rd largest auto lender

Collectively, CUDL credit unions are the third largest auto lender in the U.S., as of November YTD 2015.

42.4 million members served

As of Q3 2015, CUDL now reaches over 42 million credit union members.

46% of auto loans

In 2015, CUDL credit unions held 46% of all outstanding auto loans.

28% lower interest rates

CUDL Credit unions have considerably lower interest rates than other financial institutions.

Spotlight Ads

So what's the best way to get in front of these shoppers and showcase your inventory? Spotlight Ads. These ads put your vehicles at the top of search results, allowing you to turn your inventory faster.

Take advantage of this special offer today! Purchase a package now and receive 5 Spotlight Ads for the price of just $49/month!

Features and Benefits

Spotlight Ad Features

  • Display your vehicles at the top of search results pages
  • Upload up to 5 ads at a time which instantly update as inventory is sold
  • Enjoy an easy sign-up process

Benefits to your Dealership

  • Utilize the only channel to reach credit union shoppers directly
  • Avoid long-term advertising contracts
  • Turn inventory faster
Why Credit Unions Matter
Credit Unions by the Numbers
103.4 million members

Credit unions are growing and have stronger relationships with their members.

$257.9 billion in loans

Overall, credit unions have $257.9 billion in outstanding auto loans – up 15.4% from 2014 and far outpacing bank growth.

24% of new auto loans

New auto loans are financed by more credit unions across the nation.

CUDL Credit Unions by the Numbers
3rd largest auto lender

Collectively, CUDL credit unions are the third largest auto lender in the U.S., as of November YTD 2015.

42.4 million members served

As of Q3 2015, CUDL now reaches over 42 million credit union members.

46% of auto loans

In 2015, CUDL credit unions held 46% of all outstanding auto loans.

28% lower interest rates

CUDL credit unions have considerably lower interest rates than other financial institutions.

FAQs

How long are ads active?
Ads are paid for on a monthly basis, so they are constantly placed once activated.

How is location or region selected? Can I geo-fence?
Location of ads are based on your dealership's zip code. For example, if a user is searching for Hondas within 25 miles of their zip code, only Spotlight Ads from dealers within that 25 mile radius will be displayed. Competing dealers do not have the ability to geo-fence Spotlight Ads.

Can I choose to be shown in certain credit union auto shopping sites?
No. Spotlight Ads will show for all AutoSMART credit unions, unless the credit union excludes the dealer from their dealer list.

Is there a long-term contract?
Currently, Spotlight Ads are available on a month-to-month agreement.

How many ads are shown at the top of search results?
Four (4) Spotlight Ads are shown at the top of the search results. If there are more than four Spotlight Ads that are related to a user's search, the displayed ads will be selected at random. If there are less than four related ads, the remaining slots will be blank.

How are leads sent to the dealership?
Leads are sent the same way we currently send leads – via email and through your Lead Management System.

How many vehicle photos are allowed to be loaded?
Rather than loading photos, you can set up a queue based on your inventory in the "Spotlight Manager" within the Dealer Portal. The queue highlights how many spotlights you have available in green. You can set as many vehicles in the queue as you'd like.

Can I get a free trial?
Not yet. Soon, we will release a new feature that will allow for 48-hour free trials.

Can a dealership highlight promotions or special offers?
Yes. Your special offers and promotions are highlighted on pages that users select from their search results.

Can a Spotlight Ad have a vehicle overview video?
No, not currently.

How can I manage vehicle price displayed on ads?
The price displayed will be managed the same way the rest of your inventory is managed. There are no special steps for updating pricing on Spotlight Ads.

Where do I manage Spotlight Ads?
You can manage your Spotlight Ads by logging onto the Dealer Portal, finding the "AutoSMART" drop down menu, and selecting "Spotlight Ads" then "Spotlight Manager".