In Celebration of International Credit Union Day

In Celebration of International Credit Union Day

Published in Community

On October 18, credit unions around the globe will be celebrating International Credit Union Day. Celebrated on the third Thursday of October since 1948, this event is an opportunity to recognize the credit union movement’s global impact and influence in local communities around the globe. For International Credit Union Day’s 70th anniversary, this year’s theme…

Understanding Trigger Marketing

Understanding Trigger Marketing

Two hundred years ago, Napoleon noted that “war is 90 percent information.” In today’s highly competitive financial services industry, financial institutions must have good data…and know how to use it. Credit unions are realizing the importance of automating their marketing efforts, leveraging their data, so that products and services intersect as efficiently as possible with…

How Excellence in Dealer Engagement Led BECU To a Record-Breaking Year

How Excellence in Dealer Engagement Led BECU To a Record-Breaking Year

As credit unions continue to increase their presence in the auto lending marketplace, dealer engagement only becomes more essential. A good working relationship with dealers, coupled with lending technology can increase opportunity for funding auto loans, which improves the credit union’s market presence and deepens their loan portfolio. CU Direct spoke to Boeing Employees Credit…

For UWCU, Excellence in Indirect Lending Resulted in Significant Growth

For UWCU, Excellence in Indirect Lending Resulted in Significant Growth

Indirect lending provides credit unions with the unique ability to offer a convenient method of financing to members, while also having the opportunity to grow their member base. As one of the fastest growing loan segments for credit unions, this is an important way for them to diversify and deepen their loan portfolio. Credit unions…

One Credit Union’s Approach to Excellence in Auto Lending

One Credit Union’s Approach to Excellence in Auto Lending

Auto lending is the backbone of credit unions’ loan portfolios. Credit unions continue to not only compete in the auto lending arena, but to outperform much of the marketplace, improving their market presence, and capturing more loans. With a strong, and growing position in the marketplace, credit unions need to lead with service as a…

For UMe Federal Credit Union, Incorporating an LOS Digital Strategy Delivered Double-Digit Loan Growth

For UMe Federal Credit Union, Incorporating an LOS Digital Strategy Delivered Double-Digit Loan Growth

When CEO Robert Einstein decided to implement a new loan origination system at UMe Federal Credit Union, all he was looking for was an LOS that would upgrade his online loan application process to include instant decisioning. He got it. But he also received so much more. The $215 million Burbank, California-based credit union now…

For Gather FCU, LOS Technology Drives Loan Volume, Heightens Efficiencies and Member Engagement

For Gather FCU, LOS Technology Drives Loan Volume, Heightens Efficiencies and Member Engagement

Residents of the Aloha State have consistently polled at or near the top of the Gallup-Healthways Well-Being Index, attributed in part to Hawaii’s well-known laid-back culture. However, aligning Hawaii’s laid-back lifestyle with the fast, ever-changing pace of today’s consumer lending environment can be a challenge. Just ask Justin Ganaden, EVP at Gather Federal Credit Union….

Credit Union Auto Lending Revs-Up

Credit Union Auto Lending Revs-Up

Credit unions have been gaining auto lending market share for a few years, and 2017 not only continued this trend but proved to be an especially good year. Credit unions market strength is reinforced by the 11.3% year-over-year auto loan growth they experienced in 2017, expanding their market share in both new and used car…

Drive ’18 Lending Conference — It’s a Wrap!

Drive ’18 Lending Conference — It’s a Wrap!

To gain a true advantage in today’s ultra-competitive, ever-changing lending marketplace, credit unions need to embrace (and implement) new strategies and solutions that effectively drive member loans, better engage members and improve loyalty, better manage risk, and ultimately grow portfolios. At CU Direct’s recent Drive ’18 Conference, which took place deep in the heart of…