Credit Unions Implement CU Direct’s Lending Insights to Create Competitive Data Advantage

With thin industry margins and increasing market opportunity, Lending Insights helps credit unions harness Big Data to increase lending performance, profitability and efficiency for competitive advantage

Scotts Valley, California | October 21, 2015

CU Direct, the nation’s leading provider of lending solutions to the credit union industry, has announced that eight new credit unions have joined the company’s Lending Insights platform.

Recognized as the industry standard when it comes to harnessing big data for competitive advantage, Lending Insights provides credit unions with best in class portfolio analytic tools to manage risk, meet regulatory requirements, increase profitability, and optimize loan portfolio performance.

Credit unions are increasingly realizing the power and value of loan portfolio analytics, well beyond traditional risk management and regulatory compliance, with tools that improve overall portfolio management and performance.

New credit unions incorporating the Lending Insight’s solution include: San Antonio Credit Union (242,193 members, $2.8 billion in assets); Tucson, Arizona’s Vantage West Credit Union (134,318 members, $1.5 billion in assets); Las Vegas, Nevada-based Clark County Credit Union (35,791 members, $568.7 million in assets); St. Paul, Minnesota’s City & County Credit Union (37,937 members, $440.7 million is assets); Wichita, Kansas-based Mid-American Credit Union (36,138 members, $261.7 million in assets); Scranton, Pennsylvania’s Valor Federal Credit Union (24,871 members, $227.2 million in assets); Oklahoma City, Oklahoma-based ME/CU (13,240 members, $147.4 million in assets); and Orlando, Florida’s Martin Federal Credit Union (12,738 members, $113.8 million in assets).

“With today’s highly competitive and regulated marketplace, our clients recognize the need to look closely at how they manage their lending programs. And Lending Insights provides dynamic, best in class lending analytics tools that can help credit unions better mitigate risk, find new growth opportunities, and appease regulators.”

Lending Insights offers a full-spectrum solution that tracks performance and trends against a credit union’s goals, as well as provides vital branch management tools, full drill-down capabilities to assess performance by portfolio segments, static pool analysis of portfolio loss, delinquency and repayment, and market intelligence tools to benchmark the credit union’s performance against other lenders.

About CU Direct

For more than twenty years, CU Direct has been a lending technology leader, helping credit unions fund $211 billion in loans. More than 1,100 credit unions rely on CU Direct’s solutions to generate loans, create efficiencies, and grow membership. From CUDL, the industry’s number one auto lending platform, to the industry’s revolutionary Lending 360 Loan Origination System, and Lending Insights dynamic analytic tools, CU Direct develops the technology that helps credit unions advance their lending programs and overall portfolio success. 14,000 auto dealers nationwide use CU Direct’s automotive solutions to connect with credit unions and their members to drive sales and increase their bottom lines. For more information, visit Connect with CU Direct on Twitter and LinkedIn.