CU Direct Introduces Industry’s First Indirect Lending Benchmark Report

New Monthly Report Delivers Credit Unions Exclusive Indirect Lending Data to Help Improve Lending Performance

Washington D.C. | February 22, 2016

With the Government Affairs Conference (GAC) as the backdrop, CU Direct the nation’s leading provider of lending, automotive and strategic solutions to the credit union industry, is unveiling its exclusive, new Indirect Lending Benchmark Report to its participating credit union partners.

The first industry report of its kind gives credit unions a dynamic perspective on indirect lending application trends on a national, state and peer level. The report provides effective and accurate performance measures for credit unions in a number of key areas, including:

  • Book-to-Look Ratio
  • Book-to-Approved Ratio
  • Origination Metrics & Average Annual Percentage Rate (APR)
  • Funding Trends

“There is no other organization in the country that has been able to collect as much credit union application performance data as CU Direct,” notes Michael Cochrum, executive lending advisor at CU Direct. “For the first time, with this report, credit unions will be able to gauge their independent performance on a very granular level, to better understand how to improve their lending programs.”

Credit unions interested in learning more about CU Direct’s Advisory Services Indirect Lending Benchmark Report can contact Michael Cochrum at michael.cochrum@cudirect.com.

About CU Direct

For more than twenty years, CU Direct has been a lending technology leader, helping credit unions fund $211 billion in loans. More than 1,100 credit unions rely on CU Direct’s solutions to generate loans, create efficiencies, and grow membership. From CUDL, the industry’s number one auto lending platform, to the industry’s revolutionary Lending 360 Loan Origination System, and Lending Insights dynamic analytic tools, CU Direct develops the technology that helps credit unions advance their lending programs and overall portfolio success. 14,000 auto dealers nationwide use CU Direct’s automotive solutions to connect with credit unions and their members to drive sales and increase their bottom lines. For more information, visit www.cudirect.com. Connect with CU Direct on Twitter and LinkedIn.